You’ve probably heard stories about Instagrammers making money off the photos they take and share on a daily basis. You could have even thought to yourself, “Maybe I can do it full time too,” as you looked at your own huge following.
Instagrammers, like bloggers, YouTubers, and anyone who has built a following around their material, have found out how to reach and influence an audience two things that many businesses struggle with.
Instagram creators may use their combined reach and influence to explore numerous revenue streams, whether they want to establish an empire or just make some extra cash and free stuff.
How to Monetize Instagram in 2021
You may use Instagram to make money in a variety of ways, depending on your particular brand of Instagram content, your target audience, and your level of commitment
1. Work with Brands on Sponsored Posts
An influencer is basically anyone who’s built themselves an online reputation by doing and sharing awesome things online. To their audiences, influencers are tastemakers, trendsetters, and trusted experts whose opinions about certain subjects are respected.
Many brands just can’t compete with that, so they partner with influencers on sponsored content like posts and Stories that help get the word out about their products.
2. Become an Affiliate
To make money with affiliate marketing, you need to join high paying affiliate programs so that you can add affiliate links to your Instagram and make a commission on the sales you generate.
Affiliate links can be added anywhere on Instagram that allows links. Instagram Stories, IGTV descriptions, and Instagram’s link in bio are all affiliate link hotspots for influencers.
3. Sell Physical and Digital Products.
Over the last few years, Instagram has turned into a strong sales generator for ecommerce brands.
Since people actually do use Instagram to discover and buy products, they rolled out more business account features like in-app checkout, the shop button, product tags, and shoppable stickers to make the shopping process easier.
4. Create Visual Content for Sale.
It’s no secret that Instagram is a visual platform: People upload 100 million+ of photos & videos daily. However, it’s not enough for brands to upload overly polished professional photos of their product to stand out from the crowd.
Modern customers crave authenticity, so they pay close attention to user-generated content.
When it comes to the travel industry, companies of all sizes invite real travelers to take photos showcasing their experiences while staying at brand properties in exchange for free accommodation and payment.
5. Teach What you Know
Teaching people what you know is a high-payoff, low-investment way to earn money on Instagram.
That’s where information products come in; they educate or help your audience solve a specific pain point they’re experiencing in their lives. That could include anything from learning how to do magic tricks for one, to self-discovery through astrology and everything in between.
Instagram is one of the fastest-growing social media platforms with the highest engagement, so it’s easy to make money on the platform if you use it the right way. From sponsored posts to affiliate marketing, there are many creative ways for anyone to make money on Instagram.
Ultimately, putting time and effort into Instagram is a great investment that builds over time. And it’s never too late to jump on the bandwagon and start to monetize your Instagram account.